To be honest. Is email marketing something you do for your business? Are you bringing future clients into your sales funnel and giving them content every week?  (Do you really even know what a sales funnel is?) If you’re like me, you  have 100% NOT been using email marketing to generate leads from engaged couples, and I’m really just not sure how to do it.  So I brought on an expert, Aleya Harris from Flourish Marketing, and asked her all the questions. Aleya mentioned two great links to help. For an email list building roadmap and marketing funnel overview, go to FlourishMarketing.co/email-guide, and for even more freebies, go to FlourishMarketing.co/freebies. THE PLANNER'S VAULT: On February 27, 2020, Megan launched The Planner's Vault, a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul. 

Welcome to the Weddings for Real 100th Episode Extravaganza! On this special episode, you'll hear who won the awards for: Toughest Interview Easiest Interview Funniest Episode Best One-Liner Most Referenced Episode Topic Megan Thought Would Suck But Was Actually Great Biggest Impact Personally Person Most Likely to Become Insta-Famous Favorite Episode That Had Nothing to do with Weddings Guest You'd Most Like to Have a Beer With Most Boring Episode Fan Favorite Weddings for Real on Social Media:

Instagram: @weddingsforreal

Facebook: @weddingsforreal

Twitter: @weddingsforreal

The host of the show is Megan Gillikin, owner and lead consultant at A Southern Soiree Wedding and Event Planning.  She's also available for wedding and hospitality business consulting and can be reached at megan@weddingsforreal.com.

Some of the most lavish and exciting weddings to work are the ones where culture plays a big part in the wedding. And today we talk to someone who specializes in multicultural weddings, , and she gives us the do's and don'ts of multicultural weddings.

THE PLANNER'S VAULT: On February 27, 2020, Megan launched , a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.

About Petronella:

Petronella Lugemwa is an international wedding and marriage proposal photographer, speaker, writer and storyteller based out of the New York area who specializes in helping multicultural couples celebrate their love in a modern way and believes that what makes you different makes your beautiful. She photographed the November 2018 cover of Rangefinder Magazine and was named 1 of 30 Rising Stars in wedding photography worldwide in 2018. Petronella Photography has been featured in Essence, Martha Stewart Weddings, The Knot, New York Magazine Weddings and MunaLuchi Bride.

What a crazy, chaotic, noisy, tearful, and stressful week. In a world that's completely upside down because of COVID-19, what can we do to make it through so that we're ready for what's on the other side?

is a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.

With the Coronavirus causing chaos throughout the world, it has taken its toll on the wedding industry as well. Gatherings are being limited, some vendors aren't comfortable working, some couples are panicking, some weddings need to be cancelled or postponed. So as wedding vendors, what do we do?  Megan talks to Rachel Sheerin about tips for couples and vendors, and shifting your mindset both personally and professionally.

Next week, from March 16th-20th, Rachel will be providing a FREE webinar series on Motivating, Managing, and Handling Business in Times of Crisis. 

On February 27, 2020, Megan launched The Planner's Vault, a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul. 

Do you ever meet a new friend, and things are going great. You feel like you’ve made a solid connection, and then one day, BAM, she ghosts you? It probably doesn’t happen all that often to you, but I’ll bet your clients feel that way when the wedding is over. And that last feeling you give them of being ghosted, unfortunately that might be what they remember you by.

Today's guest is Renee Dalo, wedding planner at Moxie Bright Events in Los Angeles AND host of the Talk with Renee Podcast, and she talks about tips for offboarding your clients.

On February 27, 2020, Megan launched The Planner's Vault, a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul. 

On February 27, 2020, Megan launched The Planner's Vault, a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.

For Weddings For Real listeners, if you want $50 off your Annual Membership, use the code WFR50 !

How many of you are REALLY going after corporate events?  You probably can work a corporate event just fine, and maybe you’ve done some, but are you really making an effort to show your market that you’re available for corporate? My guess is, probably not. Today, Caryl Lyons from Roar Events and The Roar Playbook gives us the top five reasons you SHOULD be doing more corporate events! 

OFFICIAL ANNOUNCEMENT FROM MEGAN.  On February 27th, 2020, we are launching The Planner’s Vault, a membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there will be guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years like How to Get on Preferred Vendor Lists, The Client Experience, and more. My mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul. For more information, head on over to ThePlannersVault.com. I am so excited, and I can’t wait to open it up at the end of this month.