Ready for your weekly dose of real talk? New episodes of Weddings For Real drop every Wednesday!
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Ready for your weekly dose of real talk? New episodes of Weddings For Real drop every Wednesday! ⋆
Business Advice You Won’t Want To Miss

Real Talk for Real Entrepreneurs
Your Go-To Blog for Navigating Wedding Business with Confidence
How to Build Trust That Books: Referrals, First Impressions, and Client Experience Tips for Wedding Pros
Want to book better wedding clients? Discover how to build trust from the first impression, turn referrals into bookings, and stand out with a client experience that feels personal, not transactional.
3 Tiny Habit Shifts That Transformed My Energy, Focus, and CEO Mindset
If you’re a small business owner, entrepreneur, or creative leader feeling stretched thin, these 3 simple habit shifts can help you reclaim your energy, reset your focus, and reconnect with the version of you who leads with clarity — not burnout. They’re easy to implement, cost nothing, and can spark the kind of momentum that builds a more sustainable business (and life).
Building a Follow-Up Strategy That Converts Inquiries into Bookings
Struggling to turn inquiries into bookings? Learn how to build a high-converting follow-up strategy for your wedding business, from quick responses and thoughtful questions to respectful texting and long-term nurture. This blog covers proven tactics to help you stand out in the inbox—and get more “yes” replies.
Optimizing Your Contact Form to Increase Quality Inquiries
Your contact form is the gateway to potential bookings. But if it’s clunky, overwhelming, or asks too much too soon, you might be losing inquiries before they even hit ‘submit.’ A streamlined, well-optimized contact form can mean the difference between a ghosted inbox and a calendar full of dream clients.
How to Create an (Actual) Marketing Strategy
You’re more than a few years into your wedding business, and things are humming along. You’ve got a portfolio with great clients. Have an awesome network of professional friends. And your business is making pretty good profit! The thing is, even though most of your business has systems for this and workflows for that, there is one thing you’re still flying by the seat of your pants on.
Best CRM and Timeline Tools for Wedding Planners: Why I Use HoneyBook and Timeline Genius
HoneyBook and Timeline Genius are the dream team for wedding planners—streamlining your CRM, timelines, and client experience from first inquiry to final send-off. Learn how to save time, impress clients, and unlock an exclusive discount through this limited-time offer.
The Power of Emotional Intelligence in Networking
Struggling with surface-level small talk at networking events? Discover how emotional intelligence in networking can help you build deeper, more meaningful connections in the wedding and events industry. Learn practical strategies for reading the room, asking better questions, and making a lasting impression at your next event. Whether you’re a seasoned pro or new to networking, these actionable tips will help you connect with intention. Read more and transform your approach today!
Holiday Gifting as a Business Owner – Who to Gift, How Much to Spend, and When to Start Planning
Whether you are just starting out in business or have been building your brand for years, if you haven't been gifting to clients, then you should rethink your gifting strategy! By thinking of gifting as a business builder, you can stay top of mind, gain referrals, and help build better relationships.
10 Heartwarming Ways to Surprise and Delight Your Wedding Couples Before the Wedding (Without Breaking the Bank!)
As a wedding planner with over 12 years of experience in this beautiful but sometimes chaotic industry, I’ve learned that it’s often the small, personal touches that make the biggest impact. Your couples are already excited about their big day, but how you make them feel throughout the planning process can set you apart from the rest. These moments of surprise and delight don’t just add joy to the journey—they create lifelong fans who will rave about you long after the wedding day is over.
How to Unlock Your CEO Superpower
Imagine how it would feel to know exactly what sets you apart as a business owner. Well, it’s time to make that dream a reality by tapping into your CEO Superpower!
5 Things to Ask Yourself Before Starting Your Wedding Planning Business
Think you have what it takes to start your own wedding planning business? You just might! But before you take the plunge, there are some crucial questions you need to ask yourself.
5 Reasons You're Struggling to Find Energy for Your Marketing
Marketing can feel like a massive drain on your energy. The thing is (and I say this with all the love), you’re struggling to find the energy because you’ve got some bad marketing habits. Read for 5 marketing solutions you need in your business!
How to Submit a Wedding to a Publication
In this guide on how to submit a wedding to a publication, I'll walk you through everything you need to know. From timing your submissions just right to crafting a compelling story that showcases your work in the best possible light, I’ve got you covered with tips from my 12+ years as a luxury wedding planner.
10 Instagram Content Ideas for Wedding Planners
Use these Instagram content pillars and wedding planner social media prompts to get unstuck with your social media strategy today!
5 Tips for Planning a Tented Wedding
So, your client wants a tented wedding? Here are my top 5 tips for planning a tented wedding that's sure to leave a lasting impression.
HoneyBook vs. Dubsado
As an entrepreneur, choosing a customer relationship management (CRM) system is no small feat. With dozens of choices, you must understand the pros and cons of each before choosing. Read about HonyBook vs. Dubsado!
5 Website Tips for Wedding Professionals
Your website is one of the first places prospective clients go to get a feel for you and your work as a wedding professional. Here are 5 website tips or wedding professionals to make sure you make a reat first impression!
How to Get More Reviews from Past Clients as a Wedding Pro
Revews are one of the key to succs for wedding professinals! Read to learn my best strategies to get more reviews from past clients.
3 Contract Clauses Wedding Planners Need, According to a Lawyer
As a wedding planner, it’s important that you protect yourself and your business from unforeseen circumstances. Having a solid wedding planner contract is absolutely essential.
Wedding Planner Emergency Kit List
What's a wedding planner’s secret weapon on wedding days? It's your emergency kit! Check out this wedding planner emergency kit list!